The template effect

Many agencies start from the same template, published by the Digital Transformation Agency (DTA), then edit. This shows how much each statement is bespoke versus shared, and lets you browse the exact passages that recur — 5 of them also appear in the DTA’s own statement.

Shared passages

How to read this199 clusters

Passages that recur across statements, widest reach first. The DTA publishes the canonical template, so passages also found there are marked.

Loading shared passages…